EA Decisions and Suggestions - UGA Undergraduate Admissions

EA Decisions and Suggestions - UGA Undergraduate Admissions EA Decisions and Suggestions As we stated earlier this month, UGA is planning on releasing the EA decisions on the Status page on Friday, November 22 in the late afternoon unless some serious problem arises, which I do not expect. If this changes, we will let you know, but this is the plan at this time. Please do not call/email/text/message/tweet asking for the exact time of late afternoon, as I cannot give an exact time. We will post a message here when it opens up. We are excited about this, and I am guessing you are as well, and hopefully it will allow for a little less nerve-wracking Thanksgiving break for some of you. I will also have an updated post on Friday with data on the applicant pool and mid-range data on the admitted group. In addition to the decisions being available on the Status page, letters will go out in the mail for Accepted students. Freshman denial letters will not be mailed out, as almost all applicants see their decisions online, and we, along with a number of colleges, did not want to have a letter that only served to reinforce the negative feelings they might already have. As well, initial scholarship and Honors offers will be released on 11/22, but know that we will reviewing students for scholarships through early April, and Honors will open their application in early December. Here are a few suggestions on how to react to the four different decisions: Admit: Celebrate with family, buy a lot of UGA gear to wear for the Thanksgiving break, but remember that not everyone has received a decision of admission, and so be a little more low key with friends and classmates. In other words, do not run up to you best friend during English class and scream I got into Georgia while 10-15 of your classmates are mentally creating new and painful ways for you to meet your doom. In addition, be patient with the other parts of campus (commitment deposit, housing, the UGA myID system, etc.), as they might need a few days to take in your information. Remember, it takes a little while for information to flow to other offices. Read the materials we give you online and in an acceptance packet as it will instruct you on what to do next. Defer: This is the most challenging one, as these are applicants who are truly strong students, but we want to see more about them, as well as the rest of the applicant pool, before making a final decision.   Please remember, this is not a denial at all, but instead a way for us to be able to review you in full, from your co-curricular activities, your essays, and your recommendations. We were only able to review a partial subset of applicants in our holistic review in EA, as 16,500 applicants means we have a lot of stuff to get through. As I usually state, defer is not a four letter word (even though you might feel this way), only a delay in an admission decision. This is the time in which we are able to look at your overall application, as we have time to do holistic reads from December through mid-March. While this is probably not the answer you would like, I would suggest you treat it as a call-back for a second audition. Some roles have already been cast (or admitted), and we no w want to look at you in more detail to see how you compare to the rest of the people auditioning (or applying). One of the worst things is to call us up and berate us for not admitting you. We will be happy to talk to people, but make sure to communicate in a positive tone, understand that we cannot talk about other applicants, and again please remember that defer does not mean denial.   One step you can take is to make sure we have received a recommendation from a teacher in an academic area (it is optional but we suggest having one sent in). A second step is to give us any updates through an update form you will see on your status page. This could be fall grades (when you know them), a new activity, job or leadership role, or anything you want to add to your file. Remember, UGA is in no way done with the overall freshman admission process. We still have a long way to go, with a great deal of files to read and admission offers to make, so just be patient. Deny: While this is not a fun situation at all, the reality is that if you have been denied Early Action, you are truly not competitive for admission at UGA as compared to the rest of the applicant pool. It is not easy to write that, and it is very difficult to tell this to a student or parent, but when we look at this   students application in comparison with the other 16,500 EA applicants (and remember, we expect to get over 10,000 RD applicants as well), they do not match up academically with the others. It is better to tell you now instead of waiting until late March, as this gives you time to make other plans. Unless there seems to be a serious error (you are in the top of your class, take a very challenging course load, and have a strong test score), my suggestion is to not contact us about the decision, but instead move forward with plan B. While we do not mind talking with you at all, the reality is that an Early Action denial means that the admission to UGA is not possible a s a freshman. Incomplete: Roughly 1% of EA students did not complete their EA file, and they are now automatically deferred to the next step, and so they will need to get in the missing materials from EA, (remember the teacher recommendation is optional but we suggest also having one sent in). We went three plus weeks beyond the deadline allowing you to get in the missing documents, sending reminder emails, indicating what was missing through the Status page, and it was your responsibility to get in the required materials. So I do not suggest contacting us to see if we can take items late, as that time has passed. Focus instead on sending in what is needed to be reviewed in the next round. Go Dawgs!

History of Conquerors - 1438 Words

One of the most important things Conquerors could do during ancient times was to find and claim land. Once the land had been taken, the conquerors would force the natives were forced to learn the culture of their new ruler and practice it. Unlike most conquerors, Alexander the Great would incorporate his Greek culture with the culture of the land that he conquered. When Alexander went to conquer Egypt in 332 BCE, he made an effort to try to learn and understand the Egyptian culture. By learning the culture, it showed the Alexander respected the Egyptian culture earning the trust from the native Egyptians back. Alexander went to Memphis and Apis which is part of the tradition to become a pharaoh, so he would be seen as a legitimate ruler and pharaoh of Egypt. By taking the time to learn the ancient traditions of the Egyptians and completing something as sacred as the proper ritual to become a pharaoh, Alexander showed that he appreciated the Egyptian culture and traditions and would m ake a good ruler. After the passing of Alexander the Great, he left Egypt to one of his generals, Ptolemy Soter, who started the great line of rulers of Egypt. The heritage of the Ptolemies was Macedonian, so although they were able to be born into being Pharaoh, it was also important that they find other ways to show appreciation and knowledge of the Egyptian culture. By relating oneself to a divinity, it showed the understanding and respect Pharaohs had for the Egyptian culture, gaining theirShow MoreRelatedWilliam The Conqueror And The Norman Conquest1453 Words   |  6 PagesWilliam the Conqueror, Duke of Normandy, is among the most influential of the early medieval figures. During William’s attempt to reinforce his claim to the English throne, he â€Å"changed the history of the world with his courage and power.† The Norman Invasion or the Norman Conquest refers to the crucial years between c. 1066 and 1086. This period is defined by its development and experime ntation with existing cultural traditions. The Norman Conquest is regarded as not only an important British milestoneRead MoreDid Genghis Khan Be The Greatest Conqueror And Military Leader Of All Time?1635 Words   |  7 PagesCould Genghis Khan be the greatest conqueror and military leader of all time? He was born, Temujin, circa 1162 A.D. and died in 1227 A.D. and was raised by his mother from a young age, after the death of his father. One would have to consider the chances of this unlikely accomplishment. A child born into a world of tribal violence into an outcast family with no formal education or guidance only exposed to deprivation, hunger, cruelty and only focus was on self preservation without any promiseRead MoreEssay about The Origin of Norwich Castle1075 Words   |  5 Pagesa royal fortification was founded by William the Conqueror between 1066 and 1075. It took the appearance of a motte and bailey. The year 1067, William the Conqueror embarked on a campaign to surmount East Anglia, and according to military historian R. Allen Brown it was most likely around this instance that Norwich Castle was founded. The castle is first mentioned in 1075 when Ralph de Gael, Earl of Norfolk, rebelled against William the Conqueror and Norwich was captured by his men. 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From big cities to small villages, churches, basilicas, and cathedrals are found. Catholicism left its mark, from customs and values to architecture and art. During many years in many countries the Catholic ChurchRead MoreHistory : Genghis Khan, Julius Caesar, And Alexander The Great919 Words   |  4 Pageshroughout history, Genghis Khan, Julius Caesar, and Alexander the Great are successful conquerors in history. Genghis Khan a tyrant and a bloodthirsty villain during his period he conquered more territory than any other leader in history. Julius Caesar a great general that ever lived, he also knew how to elevate money for festivals and gifts. Lastly, Alexander the Great is a person who conquered many territories, had a large empire, formed the Hellenistic culture, and became very successful. E.HRead MoreAlexander The Great : Legacy Of A Conqueror Essay915 Words   |  4 Pagesauthor of Alexander the Great: Legacy of a Conqueror, is a history professor at the university of Utah. Other than Alexander the Great: Legacy of a conqueror, Professor Adams has written other works, which include Sport, Spectacle and Society, Ancient Macedonia, Alexander s Successor to 221 B.C.E, Sport and Ethnicity in Ancient Macedonia, The Macedonian Wars, The Antigonids, and The Frontier Policy of Philip II. The author s typical style of writing is history, which is her area of expertise.Other thanRead MoreEssay on The Washington Monument991 Words   |  4 Pagesit is not carved out of a single stone. The monument was built at intervals between 1848 and 1885. It memorializes George Washingtons achievements and his devotion to principles and to his country. The Washington Monument has an interesting history. The idea of a monument celebrating George Washington was first considered by the Continental Congress in 1783. However, the next three decades brought neglect by Congress to take action. Finally, in 1833 the Washington National Monument Society wasRead MoreEssay on Edgar Atheling1654 Words   |  7 PagesHistory is but a series of stories, opinions, and biases that give the world today a glimpse through the window of the past. As it is such, that window is often smudged and smeared because of the many contradicting, differing facets that one moment in history can possess; henceforth figures and details become obscured and lost, thereby creating the many great and fascinating gaps in history that haunt the minds of today’s historians. This paper is an attempt to provide evidence to fill such a gap—theRead MoreA Report On Alexander The Great Essay1269 Words   |  6 PagesSukh Singh Period 2 December 4, 2014 Synopsis I did my this day in history report on Alexander the Great. Alexander the great is known for many things. He was king of Macedonia, a military genius, and the greatest conqueror of all time-to name a few. Alexander was taught by many great minds, perhaps most responsible for his greatness was Aristotle. Alexander was given many hard tasks and tremendous responsibilities as a child and teen, which he carried out with ease. As an adult king, Alexander

The Culture of Ghana - 1238 Words

Culture is one of the most relevant elements that can define not only a society but also a country’s cumulative beliefs and system. Often noted as the origins of a country, culture is definitive in the sense that it harbors all the elements that can provide justification on the traditions and norms set by the society for its members. More often than not, the society members follow norms in order to create a harmonious community, and the beliefs and the traditions serve as the poles or grounding rules for each member to follow. Culture is very dynamic in the way that it can change over a variety of foreign influences but what is permanent about it is that original elements about it often lingers with the influences, therefore making it multi-faceted and broad. More importantly, culture serves as an individual and unique trait each society has, and therefore sets it apart from other countries and other societies. In the form of African culture, the country Ghana has its own defi nitive form that is somehow similar with other African country’s culture but different in various elements. This is why it is the most intrinsic characteristic of Ghananese culture; with its deployment of systems, structures and social elements, it is set apart from other African cultures. But what should be given importance is its original context, which also sprung from the African importance of culture. According to Steven J. Salm and Toyin Falola (2002), â€Å"Africans regard culture as essential toShow MoreRelatedGhana Culture : The Five Elements Of The Ghana Culture767 Words   |  4 PagesThe research that I will be doing is about the Ghana Culture. I will be using secondary sources of data to use in my paper. I will be explaining the five elements that the Ghanaians have in their culture. I chose to do this culture because I have always been interested in the way that the Ghanaians dance, dress, and how they celebrate in their culture. In the Ghanaians culture, they symbolize things that represent their culture the most. The symbol that they symbolize is their flag. Each color ofRead MoreThe Culture And Customs Of Ghana1714 Words   |  7 Pagesspecific communities. For example, Kente clothes are made from cotton, silk, and raffia. Salm and Falola claim that, The cultures and customs of Ghana today are a product of diversity in indigenous form, influenced by a long history of Islamic and European contacts. They represent a dynamic process of adoption and adaptation, incorporating elements of outside cultures. The Ghana Boy tunics are a good example of how African artists combined elements of traditional African work with European elementsRead MoreThe Culture And Values Of Ghana1094 Words   |  5 Pagesfrom culture to culture. For our project, we chose to research the traditions and values of the West African Ghanaian women. To successfully to this, we will first provide some geographic information on Ghana. Ghana is located in West Africa and is estimated to be the closest country to the center of the earth. The capital of Ghana is Accra. A 2012 census in Ghana estimated that the population of Ghana is divided into 75 ethnic groups with females outnumbering males 51% to 49% (Embassy of Ghana andRead MoreAn Essential Part Of Ghana African Culture1301 Words   |  6 Pages Waist pendants were an essential part of the Benin African culture. Benin was located in modern day Nigeria, and they had a very advanced culture with various resources. The Benin Kingdom mainly existed between the years 1440-1897 before the invasion from British soldiers, and is the capitol of the former Edo Kingdom. The city of Benin still exists today. The head of the Benin kingdom was called an oba, which translates to King, and was highly revered.1 Many brass and ivory carvings of the obaRead MoreDifferences Between Sierra Leone And Ghana1580 Words   |  7 PagesOsburn COL 299 10 July 2017 Comparing Cultures There are elements present in every culture, the roots of which make each country unique. To compare and show how similar Sierra Leonean and Ghanaian cultures are, I will focus on the emergence of each nation, as well as each culture’s national identity. The historical backgrounds found within the countries of Sierra Leone and Ghana have shaped each of their national identities. Exploring how Sierra Leone and Ghana emerged as individual nations is crucialRead MoreGhan A Nation Of The World1470 Words   |  6 PagesGhana is a nation in the developing world. It is continuously ranking among the top three countries in Africa for â€Å"freedom of speech†. Ghana was the first nation in the south of the Saharan Dessert where Europeans came to trade in. They traded slaves after the gold trade. Regardless of being rich in raw materials, and endowed with an effective civil service. Ghana suffered from corruption soon after their independence in 1957. A few of Ghana’s gl obalization includes their culture, economy, and LifestyleRead MoreGhan A Country Of Many Firsts1340 Words   |  6 Pages Ghana Ghana is a country of many firsts: the first to win a medal in the Olympics for football, first to be a sub- saharan country, and first to use seashells as money. Ghana is a West African country that boarders the Gulf of Guinea, Cote d’ Ivoire, and Togo. It’s comparable to the U.S state, Oregon at 92,100 square miles. Ghana, the richest country in West Africa, once used sea shells as money. Ghana geographically is on the west coast located directly between Senegal and Cameroon. Ghana’s climateRead MoreGhan A Nation Of The Developing World1460 Words   |  6 Pages Ghana is a nation in the developing world. Ghana is continuously ranking among the top three in Africa for â€Å"freedom of speech†. Ghana was the first place in sub-Saharan Africa where Europeans arrived to trade. They traded first in gold, next in slaves. According to BBC, Ghana likewise was the first black African nation to achieve independence from the British colonial power. Despite being rich in mineral resources, and endowed with effective civil service. Ghana fell victim to corruption soon afterRead MoreGhan A Country Of Many Firsts1339 Words   |  6 Pages Ghana is a country of many firsts: the first to win a medal in the Olympics for football, first to be a sub- saharan country, and first to use seashells as money. Ghana is a West African country that boarders the Gulf of Guinea, Cote d’ Ivoire, and Togo. It’s comparable to the U.S state, Oregon at 92,100 square miles. Ghana, the richest country in West Africa, once used sea shells as money. Ghana geographically is on the west coast located directly between Senegal and Cameroon. Ghana’s climateRead MoreBuilding A Construction Of Ghana1500 Words   |  6 PagesEstablishing a construction company in Ghana is very important because of the ongoing growing of Ghana. Ghana wants to become more modern day and start building more houses and more buildings in its cities. Moving an construction company over to Ghana is a good idea because they need construction material to build. The business endeavor is to create a company that will provide construction material to contractors that are doing construction on houses and buildings. The planned market is to sell or

Bone Collector Questions Free Essays

A crime scene investigator might indicate the scale of evidence in photos by using common tools like cigarette packs, ballpoint pens, or car keys as points of reference. They also use rulers, probably for measuring. 2. We will write a custom essay sample on Bone Collector Questions or any similar topic only for you Order Now Sketches of the scene are Important because they show the relationship of each item of evidence to other Items/the body. Photos offer more detail than a video. A sketch artist might note a specific detail that might not be seen that will help find the suspect In a crime; also, sketches provide the exact graphic coordinates of an Item. Ata minimum, areas that a crime scene will include are the exact spot where the offense took place, areas from which the site can be entered, exited, or escaped, and locations of key pieces of evidence. 4. Math skills relate to crime scene Investigations because In both, thinking Is Involved, as well as planning, to find the right answer, or In this case, the suspect. Also, Investigators look at all pieces of evidence In a crime scene, and we as students look at all the clues In a word problem when we try to figure It out. For example, an Investigator might use the distance formula when figuring out how many steps the suspect took from point X to point Y. Or, might use trigonometry for finding out angles, like how wide the door was open when the suspect escaped. 5. Math is important. 1. In photographs, how might a crime scene investigator indicate the scale of evidence found? A crime scene investigator might indicate the scale of evidence in photos by using common tools like cigarette packs, ballpoint pens, or car keys as points of reference. They also use rulers, probably for measuring. 2. Why is it important to create sketches of a scene (instead of using only photos and video)? What might a sketch artist note? Sketches of the scene are important because they show the relationship of each item of evidence to other items/the body. Photos offer more detail than a video. A sketch artist might note a specific detail that might not be seen that will help find the suspect in a crime; also, sketches provide the exact graphic coordinates of an item. . Ata minimum, what areas does a crime scene include? At a minimum, areas that a crime scene will include are the exact spot where the offense took place, areas from which the site can be entered, exited, or escaped, and locations of key pieces of evidence. 4. How do you think math skills relate to crime scene investigation? How might an investigator use geometry and math skills? Give examples. Math skills relate to crime scene Investigations because in both, thinking Is Involved, as well as planning, to find the right answer, or In this case, the suspect. Also, Investigators look at all pieces of evidence In a crime scene, and we as students look at all the clues in a word problem when we try to figure It out. For example, an Investigator might use the distance formula when figuring out how many steps the suspect took from point X to point Y. Or, heshe might use trigonometry for finding out angles, Like how wide the door was open when the suspect escaped. Bone Collector Questions By Beaujolais important because they show the relationship of each item of evidence to other items/the body. Photos offer more detail than a video. A sketch artist might note a specific detail that might not be seen that will help find the suspect in a crime; also, ketches provide the exact graphic coordinates of an item. 3. Ata minimum, areas evidence. 4. Math skills relate to crime scene investigations because in both, thinking is involved, as well as planning, to find the right answer, or in this case, the suspect. Also, investigators look at all pieces of evidence in a crime scene, and we as students look at all the clues in a word problem when we try to figure it out. For example, an investigator might use the distance formula when figuring out how many steps the suspect took from point X to point Y. Or, heshe might use trigonometry for examples. Math skills relate to crime scene investigations because in both, thinking is involved, as well as planning, to find the right answer, or in this case, the suspect. Also, investigators look at all pieces of evidence in a crime scene, and we as students look at all the clues in a word problem when we try to figure it out. For example, an investigator might use the distance formula when figuring out how many steps the suspect took from point X to point Y. Or, hexes might use trigonometry for finding out angles, like how wide the door was open when the suspect escaped. How to cite Bone Collector Questions, Papers

Witchcraft In Hollywood Essays - Witchcraft, Wicca, Magic

Witchcraft In Hollywood It is said by many that Hollywood is persuasive. People see something on television or in a motion picture and believe that what is shown is, in reality, true. Misconceptions will occur, and unless people are shown evidence against the delusions, it will be taken as fact. In the past, many groups have been poorly represented onscreen. Organizations such as the Mafia, the government, the military, spies, gods, monsters, and others are just a small example of those prejudiced. Since the misconceptions have occurred, much of the truth has come through for those mentioned. However, one topic that is repeatedly misrepresented in Hollywood is the practice of the Craft, more commonly known as witchcraft or Wicca according to Jeffrey Mann (personal communication, April 14, 1999). Witchcraft has been shown onscreen as evil, black magick, rather than a faith, and most people see spells cast by wiggling the nose or pointing a finger to be valid of the ?witchcraft fable' (1997, Bewitched online). Is witchcraft a true, spiritual religion, and if so, are people willing to tolerate it? Many are uninformed of the religious aspect of the Craft, and those that are, believe it to be false or wrong according to Jeffrey Mann (personal communication, April 14, 1999). In today's society, religious tolerance of different groups of people or cultures is extremely important. By understanding and accepting the differences of real versus imaginary using witchcraft as the prime example, people will be able to see these groups as part of actual society and not just a fictitious, magickal portrayal in entertainment such as Bewitched, Charmed, Sabrina the Teenage Witch, and The Craft. Hollywood's portrayal of witchcraft in movies and shows is invalid. Now on reruns, the television show, Bewitched, was once very popular. Samantha and Tabitha are shown casting spells nearly every other minute of the half-hour (1997, Bewitched online). The show brought forth a revival of the knowledge of witchcraft. In history, before Christianity, Paganism was a primary religion in Europe. Witchcraft is a form of Paganism, just as Wicca, Shamanism, and others are. When the Christian religion was being formed, many Pagan beliefs were still used (1998, A witches overview of Wicca online). The Pagan tradition of Yule, the winter solstice holiday, was to bring a live tree into the house and decorate it with food, balls, and a star on top to protect the household from the evil spirits (Adler, 1997). In the past century, a man named Gerald Gardener came forth with his ancestor's religious practice that has been passed down generation after generation called Paganism. He began bringing forth the Wiccan movement to modern witches according to Jeffrey Mann (personal communication, April 14, 1999). Bewitched was made in the midst of the sort of ?coming out' of all that was practiced. Romanticizing witchcraft started with Bewitched, and from then on, a new fetish of shows and movies had begun. The Warner Brothers Network recently aired a new hour-long show featuring three sisters who have just discovered their witchy powers (see attached graphic one of Charmed sisters). They are referred to as the ?Charmed Ones', which are the most powerful of a long line of good witches. Their mission is to protect the innocent against all evil (1999, Charmed online). The show features many distinct realities of witchcraft. The show refers to the Book of Shadows, which is a book of memoirs, spells, thoughts, and goals, which must be handwritten and personal to that witch (1998, A witches overview of Wicca). The three sisters use this book for casting spells against evil, which is the basis for entertainment on the show. Freezing time, traveling to the past or future, and evaporating monsters are just some of the sisters' outlandish powers (1999, Charmed online). Religion has no part in the hour that the sisters are fighting the darkness. Witchcraft, in reality, has no ?natural' witches as implied in Charmed. Having ?power' is a belief that comes from within your soul, not from genetics (Valiente, 1998). The power of spells to witches is like the power of prayers to Christians. If Charmed was based on three Christian sisters, the show would be primarily about how they pray and have immediate and obvious results according to Jenn Vinson (personal communication, April 13, 1999). Clearly, both concepts are not accurate. Praying in all religions has results personal to that worshipper, just as casting a spell is to a witch (1998, A witches overview of Wicca online). It is implied that spells are the most important part of witchcraft, which is

Elements of SMART goals

Elements of SMART goals The process of setting goals is integral to the strategic planning process (Berkowitz, Fredrick, Roger, Steven and William, 1998); this is because goals are very important to an organization because they help in controlling the planning process, motivate individuals and teams effort towards a common goal.Advertising We will write a custom term paper sample on Elements of SMART goals specifically for you for only $16.05 $11/page Learn More They also enable a consistent approach on all the functions of the organization as they guide the formulation of strategies and tactics and form the basis of the budgeting process (Pearce and Robinson, 2009). Thus, because of their critical importance in the planning process and its impact on the success of an organization, goals must be carefully identified and selected. The SMART criterion is valuable tool that guide organization in the goal setting process; SMART is an acronym for specific, measurable, attainable, releva nt and time bound, which are considered the characteristics of effective goals (Prather, 2005). In the following section let us discuss each of these elements of SMART goals. Specific: This attribute states that goals should be clearly defined and unambiguous; its involves what is expected, the importance of the goals, who is involved in its implementation, what attributes are important and in what areas are the goal expected to take place (Prather, 2005). Thus, a good goal should provide precise information on what it wants to achieve; an example of a good specific goal is for example â€Å"to achieve 25% return on capital employed by year 2012†. Such a goal states specifically what the organization wishes to achieve which is 25% growth, in which area and by when. An example of an ambiguous ineffective goal would be â€Å"to grow our return on investments that will satisfy investors†; it is ineffective because it does not satisfy all the features of a SMART goal. Meas urable: this element states that all goals should be quantifiable so that progress can be established; this means that the inputs and outputs should be easily measured in order to establish how successful an organization is (Prather, 2005).Advertising Looking for term paper on business economics? Let's see if we can help you! Get your first paper with 15% OFF Learn More An example of an effective measureable goal would be â€Å"to gain 25% markets share in the sport shoe segment by April 2015† while an ineffective goal would be †to be a successful sport shoe company in the near future†. Attainable: this attribute states that goals should be achievable and should consider the organization’s current circumstance (Prather, 2005). That is, goals should be realistic such that those who are expected to achieve those goals should have the necessary skills and experience supported by the organization financial capacity necessary to achieve them. An effective attainable goal would be â€Å"to achieve 10% growth on our flagship brand in the next financial year while an unattainable goal would be â€Å"to achieve 40% growth in sales during a recession†. Relevance: a good goal should add value to the organization and to its employees (Prather, 2005); this makes it essential for them to be linked to the goals of the organization, departments, teams and individuals. They should also be relevant to the challenges that face the organization and should motivate and inspire the employees. An effective relevant goal would be â€Å"to increase the brand awareness of our product in the market from 12%-25% for a new product that has entered the market during our first year of operation† while an irrelevant goal would be â€Å"to create the awareness of HIV to our consumers†. Such a goal adds no value to the firm. Time Bound: goals should specify the time period within which they are to be achieved with (Prathe r, 2005); this is necessary to control for resource overuse or avoid the danger of goals becoming obsolete due to environmental changes.Advertising We will write a custom term paper sample on Elements of SMART goals specifically for you for only $16.05 $11/page Learn More A good goal would be â€Å"to increase the size of our Chinese market operations from $ 200m to $1billion between year 2011 and 2015†. An ineffective goal would be to â€Å"to triple our operations in China†. Goals setting process Goal: 1. To create and raise the awareness of the J Boag and Sons company fine premium beer brands in Western Australia to 70% in the first one year in order to achieve high brand recognition and recall. This goal has the following qualities that make it SMART; it is specific in that it states clearly what is to be achieved so as to create and raise awareness of the company’s brands. This is because it specifically states the product that is to be promoted and what it will accomplish i.e. to achieve high brand recognition and recall. The goal is attainable because the company is indeed a producer of fine premium beer brands; it’s a company that is entering the Western Australian market through use of intensive marketing campaign and use of integrated marketing communication tools such as advertising and sales promotion and is possible for J. Boag and Sons Co to raise the awareness of the market to over 70%. The goal is relevant to the firm because it’s entering a new market where it is relatively unknown and the level of differentiation between premium beer brands is low. In addition, the important parameters of the goal are all measurable and they include the desired level of brand awareness and the time period in which the activity will take place. Finally, the goal is time bound as it states clearly that it the goal should be achieved within one year. This goal addresses the company’s position as identified by the SWOT analysis. The SWOT analysis identified as a critical weakness, the low level of brand recognition and recall of the company’s brands in the Western Australian market.Advertising Looking for term paper on business economics? Let's see if we can help you! Get your first paper with 15% OFF Learn More This limits the company’s ability to position its product in a distinct manner in that market. Additionally as a company that is entering a new market, it is expected that its products would be relatively unknown. Thus the objective to create brand awareness in the market is a suitable and relevant first step for J Boag and So. Co. Ltd. Goal: 2. to capture 15% of the rapidly growing market among young males for premium beers in Perth in the first two years. This goal has SMART attributes in that it specifically states what the company intends to do and identifies the geographical area where the company intends to achieve this goal. It also clearly states the market that the company is targeting and is measureable as it defines the metrics that will be used to determine the effectiveness of the goal i.e. to achieve a 15% market share in the premium beer market. The goal is attainable because there is a rapid growing opportunity in the segment of young male of ages 18-30 years and the existing market is sizeable. The company has a realistic opportunity to capture the 15% market share because it has the resources to make the finest beer in Australia. The goal is relevant because the company is seeking to establish its presence in the new market and is time-bound as it states that this goal has to be achieved in two years. The goal also addresses the strengths and opportunities of J Boags and Sons co. as they were identified in the SWOT analysis. The opportunity presented by the growing market in Perth and its sizeable nature is attractive enough for the company to pursue. To achieve this, the company will use its unique capabilities of its control of the strategic resources of the finest water and hops in the world which it will use to produce the fine premium beer to compete in the new market. The target of capturing 15% of the market share is achievable and the market share is expected to grow rapidly in the next five year. Goal: 3. To challenge the domi nant position of Swan lager in the premium beer market in Western Australia and to counter its marketing campaign, it is necessary to position J. Boag and Sons Co. beer as the finest premium beer that is made in Australia in the first year of operation and to make it the preferred brand amongst 18-30 year olds. This goal is specific as it states what the organization seeks to achieve and how it will do so, it also defines in which markets and geographical area the company will challenge Swan lager and the duration it intends to do so. The goal is measurable because it states the variable that the company will be targeting in its activity namely the dominant market position of Swan lager. The goal is relevant to the company because the competitor has vowed to defend its territory and market share by invoking the made in Western Australia sentiments among its lucrative consumer base in Perth. The goal is attainable because the young male generation is less attached to their traditiona l Western Australia roots compared to the older generations. Again they are likely to embrace the new brand due to its finesse and the made in Australia label. Finally, the goal is time-bound as it defines the period within with the goal is to be achieved. This goal addresses the threat identified in the SWOT analysis and uses its strength to counter the threat. The SWOT analysis identified Swan lager as the market leader in Perth with market intentions to vigorously defend its market share. The company will use its strategic resources of fine water and hops and its position as the brewer of the finest premium brew in Australia to counter the threat posed by Swan Lager. Formal and informal controls To achieve the objectives and goals set out in the marketing plan, a set of controls are established at the planning stage that define expected performance and behavior within the firm (Ferrell and Hartline, 2011). These controls are both formal and informal; formal controls refer to any official protocols established and enforced by the firm that exist specifically to ensure that the planned strategy is achieved (Ferrell and Hartline, 2011). They include official company policies, official reporting mechanisms, performance management regimes, compensation schemes, training and development systems amongst others. Formal controls are classified in three basic categories. Input Controls: these define the type, amount and quality of inputs that must be available before the marketing plan can be implemented (Ferrell and Hartline, 2011). They include financial resources, capital expenditures, additional research and development and human resources (Ferrell and Hartline, 2011) that must be secured in order to effectively implement the marketing plan. Process Controls refer to the mechanisms that are required for the execution of the plans and include controls that govern and motivate individual behavior and performance towards achieving the marketing plan objectives (Ferr ell and Hartline, 2011). They include management training, management commitment to the marketing plan and to employees, employees’ compensation, evaluation systems, employees discipline management, and the internal communication system (Ferrell and Hartline, 2011). Output controls refer to mechanisms used to measure performance and compare it to stated marketing objectives during and after the implementation of the marketing plan (Ferrell and Hartline, 2011). They include: Overall performance standards which measure how well the overall goals have been achieved and include sales revenues, sales volumes, market share, profitability, customer satisfaction amongst other market related metrics. Product performance standards measure the quality and performance of output; they include product specification, core product quality, experiential quality, innovation, branding and positioning. Price performance standards refer to the degree at which the desired price standards are achi eved; they include revenues targets, supply and demand balance and price elasticity. Distribution standards measure the achievement of distribution goals and they include the effectiveness of distribution, supply chain integration, value arising from time, place, possession utility, collaboration with channel participants, and effectiveness of direct distribution (Ferrell and Hartline, 2011). Integrated marketing communication standards measure how well communication objectives are achieved and include brand awareness, recognition and recall, public relations and sales promotion effectiveness. Informal controls refer to unofficial company policy or influences that can be used to control the behaviour and performance of individuals and organization towards the achievement of stated objectives (Ferrell and Hartline, 2011). Informal controls are classified into three categories, individual self controls, social controls and organization wide cultural controls (Ferrell and Hartline, 20 11). Employee self control is related to individual and they include employee satisfaction, employee commitment to the company, its objectives and employee’s confidence in their skills. Social controls relate to group dynamics and they include shared organizational values, work group relationships, informal communication process and peer influence amongst others. Cultural controls refer to organization culture and rituals that have a profound effect on the implementation of the marketing plan. Organization should often audit their informal environment to ensure that it is conducive for the successful implementation of marketing strategies. After the planning process has been completed an organization undertakes to implement the plan, it is during the implementation stage that deviations often arise which had not been anticipated. Both the internal and external environments are very dynamic and as such they constantly present a challenge to the marketing planning process. A ke y variable may change and it can affect the whole planning process negatively or positively. One of the major cause of deviation is because organization lack perfect information during planning which comes into light during its implementation (McGrath and McMillan, 1995) Craven and Piercy (2006) identified the following factors which managers can use to identify problems and issues during the implementation stage by observing the following: Whether the budget of the project is within the budget limits If the progress of the project is according to the time plan If the project is functioning as expected The view of key stakeholders have been met The opinion or reaction of end users to the product must be considered as feedback from end users is very important because they are the ultimate determinants of whether the product or service will be a success. A low level of adoption of a new product or service is a definite sign of problems to come If an ordinary problem grows and become a complex problem during the implementation process, then it is clear that there are underlying problems that were not detected during the planning process. Another important tool for detecting problems is the marketing planning audits; organization should implement regular audits whereby they undertake an in-depth analysis of the organization marketing activities as they are likely to identify problems and resolve them in a timely fashion. When a problem is identified as being caused by internal failures of an organization, a re-evaluation of the SWOT analysis can help the organization to re-organize itself and its resources. The internal analysis of an organization in the SWOT analysis relates to the strengths and weaknesses elements (Jain, 2004) and a strategy failure would indicate that the SWOT analysis was not properly carried out. A re-evaluation of the SWOT and the proper identification of strengths and weaknesses can enable an organization to come up with the proper set of strategies needed to compete effectively in the market place. If the change in environment is caused by a major external variable such as change in government regulation, rapid technological change or a shift in consumers’ tastes and preferences, the company should re-evaluate the SWOT and re-develop its strategies once more. The external environment is covered in the opportunity and threats side of the SWOT analysis (Jain, 2004). When the elements of the SWOT changes for instance, a new analysis should be carried out and new strategies developed. The new strategies developed after the review of the SWOT could either be intensive investment, divestiture, or diversification (Porter, 1980). Based on this a company can use the marketing mix element to competitively react to changes in the marketing environment that is caused by external variables (Kotler, 2000). These include adjusting prices, increased promotional activities, changing the product or adjusting product variables amongst others (Kotler, 2000). References Berkowitz, E, Frederick C, Roger K, Steven H, William R. 1998. Marketing. Toronto: McGraw-Hill Cravens, D.W. and Piercy, N. 2006. Strategic Marketing. Sydney: Irwin. Doran, G. T.1981. Theres a S.M.A.R.T. way to write managements goals and objectives. Management Review, 70.11: pp. 35-36. Ferrell, O.C. Hartline, D. M. Marketing Strategy 5th Ed. Ohio: South-Western. 2011. Jain, S.C. 2004. Marketing: Planning and Strategy 7th Ed. Singapore: Thomson Kotler, P. 2000. Marketing Management: Millennium Edition. New Jersey: Prentice Hall McGrath, R. G. McMillan, I. C. 1995. Discovery Driven Planning. Harvard Business  Review, 73(4): 44-54. Pearce, J. A. Robinson, R. B. 2008. Strategic Management 11th Edition. McGraw-Hill Irwin: New York. Porter, M. E. 1980. Competitive Strategy: Techniques for Analyzing Industry and  Competitors. New York: Free Press Prather, C. W. 2005. The Dumb Thing about Smart Goals for Innovation. Research  Technology Management, 48(5): 14-21.

More Answers to Questions About Capitalization

More Answers to Questions About Capitalization More Answers to Questions About Capitalization More Answers to Questions About Capitalization By Mark Nichol Here are several questions that have come up recently from readers about capitalization, followed by my responses. 1. Are seasons proper nouns? Although people often capitalize the names of seasons especially in academic contexts, such as in â€Å"Fall Semester† and the like, or in reference to quarterly publications, such as in â€Å"the Summer 2013 issue† they are common nouns and should be lowercase, except as part of proper names (for example, â€Å"the Winter Olympics†) or in poetic personification (such as in â€Å"when Spring sheds her tears in April†). 2. I am about to write an article about self-publishing, and I am rephrasing my paragraphs to avoid starting the sentence â€Å"eBooks are . . . .† However, I am curious to know if a sentence can be started with a lowercase e. (I suppose the same thing could also be said of iPads, too.) Should I write E-books, eBooks, or Ebooks? The Chicago Manual of Style, the premiere style resource for US publishers, recognizes the ubiquity of such terms and recommends making an exception to the rule of always beginning a sentence with an uppercase letter: â€Å"iPads are . . . .† The Associated Press Stylebook, its equivalent for periodical publications, however, recommends changing a lowercase initial letter to uppercase when it begins a sentence: â€Å"IPads are . . . . I recast such a sentence if possible but agree with Chicago; the fact that an accommodation needs to be made is unfortunate, but AP’s style is ugly. In this case, though, the question is not a concern, because ebook (or e-book, if you prefer, but not the outdated E-book) is not a proper name; it is equivalent to email (or e-mail). At the beginning of a sentence, treat it like any other first word: â€Å"Ebooks are . . . .† 3. Botanical/horticultural names are italicized (because they are Latin) and consist of at least two parts: the genus (capitalized) followed by the species (not capitalized) - for example, Aloe vera. In writing about the genus more widely, then Aloe is often used alone as the family name and is italicized. But what does one do when the Latin botanical genus name is turned into a plural by adding an s? Then it is English, not Latin. So, presumably, the italics get dropped. But what happens to the capitalization? Is the English variant still capitalized? Good question. If one writes, for example, â€Å"The garden maintains one of the largest and finest collections of aloes outside of Africa,† rather than â€Å"The garden maintains one of the largest and finest collections of Aloe outside of Africa,† the English plural form, as indicated in the first variation, should be lowercase. Want to improve your English in five minutes a day? Get a subscription and start receiving our writing tips and exercises daily! Keep learning! Browse the Style category, check our popular posts, or choose a related post below:Inquire vs EnquireThe Four Sounds of the Spelling OUHonorary vs. Honourary